Project description
The availability of various specialists, innovative therapies and exceptional patient care are the hallmarks of FM Clinic. The clinic was established just a year ago, but it has already achieved the status of a local first-choice clinic, ready for further expansion. We supported FM Clinic in building local visibility and recognition, organized promotional campaigns and shaped communication about the offer.
About the client:
Industry:
Business challenge:
Services provided:
Private healthcare provider
Become the first-choice healthcare provider for local and Warsaw patients.
Our solution:
Effective communication with patients
Precise targeting of advertising campaigns and the creation of attractive educational content supported direct communication
with patients. With personalized messages and interactive forms of communication, patients were kept informed about available services and their benefits.
Building a friendly,
trusted brand
We helped the clinic build a friendly image by implementing consistent and engaging communication on social media that emphasized care for patients and their needs. Thanks to creative campaigns and regular updates, the clinic has gained trust
and sympathy.
Visibility
Regular and thoughtful activity
on social media made it possible to build relationships
with patients and increasing their involvement. Publishing news, competitions and direct interactions
with users supported the creation of
a community around the brand.
Implementation stages:
1
Communication strategy
Developing and implementing a coherent communication plan that effectively reaches patients and allows our client to stand out from the competition. We identified the key needs of the recipients and designed a message that emphasized professionalism and concern for patients' health.
2
Building a relationship
with patients
Regular communication via social media that provided valuable information and responded to patients' needs. Thanks to interactive campaigns and quick responses to questions
and opinions, the clinic gained the trust
and loyalty of their patients.
3
Engaging content
Creating valuable
and educational materials that answered patients' questions and needs while encouraging them to interact. Thanks to infographics, articles and videos, the client built a strong bond with patients, inspiring them to actively participate and share content.
CLIENT REVIEW
“Having worked with MRKTG Heroes for the past year, I have been absolutely delighted. With their help, I was able to increase the visibility of my company on social media and increase traffic to my website."
